In the News: A Social Media Inception

It’s no-brainer to many that social media has the power to make or break your company… or even a nation, for that matter. Is this the reason why China is stepping up in censoring the voice of the masses? Politicians must know that to ignore social media is to take a lot of risk. With all the blunders and negative publicity on the Social Web, no doubt that it has become an effective tool for empowering the ‘little guy’ out there. Dream come true? Perhaps, it’s not inception after all when DiCaprio dives into the social media startup scene.

Social Media: ‘It’s Not About You and Your Company’
( Source: The Gazette )

Small businesses rushing headlong into social media to boost marketing risk doing themselves more harm than good if they haven’t mapped out a game plan, according to industry experts… READ MORE

China to Step Up Social Media Censorship
( Source: The Guardian )

China has vowed to intensify controls on social media and instant messaging tools, in the highest-level official response to the extraordinary surge in microblogging in the country.  The communique from the… READ MORE

Politicians Should Not Ignore Social Media
( Source: The Australian )

POLITICIANS who ignore social media do so at their peril, warned Rishi Saha, British Prime Minister David Cameron’s former digital head honcho.  Mr Saha, now regional director with global public relations firm… READ MORE

Social Media Catapult Consumer Complaints Worldwide
( Source: Sun Sentinel )

When a corporation stumbles in this digital age, the denizens of the Internet spring into action.  Local blunders quickly become hot news on Facebook and other social-media sites, and the negative publicity often… READ MORE

Leonardo DiCaprio Dives Into the Startup Scene
( Source: Mashable )

Leonardo DiCaprio has joined the growing list of celebrities who are also startup investors. The first startup to benefit from both his following and pocketbook is visual social media platform Mobli, which announced… READ MORE